Be-Design was contracted by Let’s Brand to create a Paddle Pop summer fun park at Macquarie Uni. The event was an immersive space with fun activities, rides and eating areas. The custom built pop-up fun park was designed to activate the brand and create a joyous magical experience for all those who attended. Multiple spaces were created for families to spend time together play in the magical world of Paddle Pop lion.
Be-design designed and styled all dressing elements of the event, including the entrances, 1km external bamboo fencing, and major marquees and eating areas.