South African Tourism 2019-10-21T10:03:36+00:00

Project Description

South African Tourism


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Be-design partnered with Forum Group Events & Marketing to design a touring roadshow to Australia and New Zealand’s Capital cities for South African Tourism for their campaign  “It’s Time”.  The event comprised of a Trade Exhibition and Gala Event.  The event was attended by tourism outlets and Media representatives to inspire, educate and generate attention for the new campaign.

  • Concept Design

  • Design Visualisation

  • Technical Drawings

  • Event Styling


The true essence of South Africa was present. The experiential series of events highlighted the magnetic atmosphere and awe inspiring experiences South Africa offers. Each location showcased the sights, sounds, smells, flavours and textures to give each attendee a taste of what it is like to travel to South Africa.

All Event Design and Styling components for the conference and exhibition were either created or overseen by BE-design.

Concept Development
Design Visualisation
Technical Drawings
Event Styling