South African Tourism - Martin Place

BRIEF

Be Design proudly creatively directed all content and styling for the show which brought people from all walks of life into a whole new world right in the heart of the city: Martin Place.

Deliverables

After 2 long years of lockdowns and travel restrictions we were able to help people connect with the culture, people and one of South Africa’s most desired bucket list experiences “a Safari” by immersing visitors in the sights, smells, sounds and feelings of Safari, making the call for adventure grow that much stronger.

Creative Direction
Design
Print Materials
Styling